Using something differently from its normally accepted or intended way is REPURPOSING.
A person's influence or demeanor can be IMPACTFUL on someone else.
A television commercial said (I swear) that AARP is a name you can trust.
How did it come about that we "book" a room, "take" a meeting, or "hit" a 9 iron (well, I guess for a few golfers that actually does happen)?
Finally, I've been in the car quite a bit, listening to the radio. Has anyone else noticed that many people don't enunciate all the syllables of their words--especially when talking pretty fast? Sometimes multi-syllable words end up as mush. There are those, I'm sure, who would say that as long as the listener understands, it doesn't matter. They are likely some of the same people who think it doesn't matter how words are spelled, as long as we know what they meant. Sorry, mark me down as someone who cares.